MYPRODUCT20 Difficult Decisions vs Easy Choices
1.Situation In 2007 I became Sales Marketing Director at Spicul, a company with tradition in the bakery’s industry. I was the first employee of New Spicul, a green field project…
Category: MYPRODUCT
MYPRODUCT19 The Ideal Boss
1.Situation In 2007 I went through a recruitment process for Sales and Marketing Director at Spicul, a company with long tradition in the bakery industry. Students who passed through Bucharest…
MYPRODUCT18 Smart Adjustments, Big Rewards
1.Situation Frontline Combo is identified from the brand’s point of view with the external anti-parasite segment for dogs and cats as Adidas defines the shoe sport. A mix of constant…
MYPRODUCT17 Your Job. Today, Tomorrow, Next Years.
1.Situation In MYPRODUCT14 I detailed how an unpaid internship helped me to enter the advertising industry as an Account Junior in the Customer Service Department from Graffiti/BBDO and in MYPRODUCT2…
MYPRODUCT16 Create Happenings, Gain Traffic, Make Business
1.Situation The annual AMVAC’s Congress represents a key reference moment in the veterinary industry, an event that most companies operating on the Romanian market attend with expositional stands and professional…
MYPRODUCT15 Manager’s Nightmare: Lack of Data
1.Situation The market share of a company and its products is one of the most important business indicators. There are independent specialized firms that develop market share studies per industry…
MYPRODUCT14 Internship. A Longer Journey to Your First Job!
1.Situation My advertising journey started in January 2000 through an unpaid internship at Graffiti / BBDO, as Junior Account in the Client Service department. So for a period of 2…
MYPRODUCT13 Small Things That Make Big Differences
1.Situation The level of employees’ satisfaction represented for DHL’s management an important subject, constantly being present on the company’s agenda. As a result of DHL’s acquisition by Deutsche Post, a…
MYPRODUCT12 Top 30 Tools from My Professional Arsenal
1.Situation A professional working in business development, commercial, marketing, communication is constantly exposed to a complex, varied and continuous mix of information, both from outside and inside of the company….
MYPRODUCT11 Technology vs Barriers. Think Outside the Box
1.Situation In MYPRODUCT5 I have detailed some of my involvement in the commercial support provided in 2013-2015 to Rhone Vet, a company responsible for distributing and selling Merial’s veterinary products…