MYPRODUCT10 Transform Weakness in Strength
1.Situation One of the best definitions I know for a good manager is the following: a good manager has the ability to analyse and to synthesize, the science to transform…
Category: MYPRODUCT
MYPRODUCT9 Success of Failure. Who Is Responsible?
1.Situation In 2005 as Brand Manager I was the creator of the first DHL marathon, a traditional corporate event having its 9th edition in 2018. From this position I was…
MYPRODUCT8 Deadline. Friend or Enemy?
1.Situation The year 2003 caught me in the advertising industry at Tempo Advertising as Key Account Manager, responsible for the communication projects developed by the agency for Orange, one of…
MYPRODUCT7 Sales Agent Evaluation Beyond Routine
1.Situation As a commercial team manager I can say that sales team supervision is one of the most complicated and important responsibilities. In fact, all employees’ wages and benefits depend…
MYPRODUCT6 Power of Brand. Priceless!
1.Situation In the deep crisis period of 2008 -2010, I coordinated a commercial team in Veteco, in charge with sales, market and distribution of one of the most known and…
MYPRODUCT5 Distribution Model. Win or Lose?
1.Situation For three years I have commercially supported the Rhone Vet team, a company responsible for the distribution and sales of Merial’s veterinary products in Hungary. The company had a…
MYPRODUCT4 Johnnie and Two Glasses. The Perfect Gift?
1.Situation Many of us have been given the opportunity to offer gifts as a sign of appreciation manifested by us and our company to collaborators and partners. Corporate gifts have…
MYPRODUCT3 100% Customer Satisfaction. Mission Impossible?
1.Situation For several years I have been part of my life partner’s business, named Karuka, a photo studio specialized in photos for children, new-borns, future mothers, parents and families. The…
MYPRODUCT2 Do Budgets Today, Think Strategically Tomorrow
1.Situation My first job in the advertising industry was at Graffiti / BBDO, at that time a real university for novices who were keen to work in this industry. As…
MYPRODUCT1 Take the Challenge!
1.Situation Veteco is a well-established veterinary company, importer and distributor in Romania of Merial range, portfolio that includes a worldwide successful brand: Frontline Combo. If you have a dog, a…