My Professional Credential

  • Cross functional experienced professional with extensive expertise in 5 business dimensions: management, business development, sales, marketing, communication & branding
  • The entire professional career stands for acting as a Catalyst for structural business changes, Activator for new projects and challenges and Teamwork
  • Business Energizer in pharma industry overseeing company marketing and sales achievements in 3 KA and over 1000 human pharmacies
  • Commercial Marketing Management for Companion Animal Health Distributors of Merial/Boehringer reshaping their veterinary operations in Romania and Hungary, member of management teams with direct business decision relationship with Merial European top management and constant business interaction with Merial distributors from over 25 countries
  • Constructor of a new pet food business unit that annually generated + 2 mil euro additional revenue
  • Commercial Strategist in food industry for Spicul
  • Marketing Creator in Holcim and DHL, Launcher of first cement brand in RO (Tenco), Developer of ”First DHL Marathon”, a corporate annual event having its 10th edition in 2019
  • Brand Runner in top advertising agencies (Graffiti BBDO, Tempo) for clients with significant investments in communication as Orange, Scandia.
  • Start Promoter of all Orange launching products in Romania
  • Expertise: International Projects, Strategic Business Development Plan & Implementation, Commercial Excellence & Sales Management, Country Marketing Plan & Activities & Budget, Key Marketing Mix Tools, Brand Architecture & Positioning, Financials, Clients & Financial & Team Management

My Development & Education & Awards

  • MBA, Marketing / Univ. of Ottawa & HEC Montreal + ASE Bucharest
  • Communication and Public Relations Faculty / SNSPA
  • Faculty of Physics / University of Bucharest
  • Trainings: Brand Management (GFK Academy/Germany), Essentials of Business Leadership (Invicta/Greece, Romania), Emotional Intelligence, Finance for Sales People, Front Line First, CRM&RM, Systematic Innovative Thinking, Advertising Without Words, Creating and Delivering, Effective Presentations, Developing & Judging Creative Work, Time Management, English Business
  • “Mr. Commercial Benchmark” across Merial EUD area (16 countries)
  • “DHL Employee of the Year Award” for outstanding performances
  • “25 Leaders” for professional performance of MBA graduates
  • 12 Official Half Marathons, 21 km, personal record 1h58m in 2018
  • First Marathon, 42km, 5h20m official time
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